by Mark Goldfarb
of xenophobia and cultural apathy is accurate but he doesn't
mention how American film and television media have fallen woefully
short of their potential, to become mere tools for advertisers.
Ventura does pick up the thread however when he sharpens a point
made earlier in the issue by Charles Lewis and extends it to
movie critics - incisive journalism 'has a wheel in the ditch
and a wheel on the track' and the same may be said of American
readership that accepts journalistic tripe in the same way it
considers a Big Mac, fries and a Coke the breakfast of champions.
I don't hold critics as the primary party responsible for the
failure of Americans to recognize good films beyond their borders.
I hardly ever read movie reviews and I have no problem finding
foreign flics to watch. Then again, I live in the true north
strong and free.
My own theory is
entirely different: Americans are not and have never been interested
in things Americans don't participate in. That is why foreign
films, international soccer, NHL hockey and the Wayne and Shuster
show have never received anything close to the same amount of
broadcasting space as American football, baseball or basketball.
If Americans aren't in it, Americans won't watch it. It's that